How to create great headlines
Headlines and subheadlines are imperative to your content marketing success. Heatmap studies have found that people rarely read a page in full, word for word. Instead, they scan the page for impo ...
Image Guide for Print and Online
An Image Guide for Print and Online. Common aspect ratios, resolution, and image sizes to help you create your next project. Don’t know which size to use for your image? What resolution should I use f ...
What’s the difference between SEO, SEM, and SMM?
What's the difference between SEO, SEM, and SMM? Optimizing and marketing your products and services online is essential to grow your business. There are a few key digital marketing acronyms with whic ...
6 Practical Tips For Improving Conversions
6 Practical Tips For Improving Conversions Set specific goals, monitor analytics, test and adjust An important part of any company website is that the click thru rate will increase revenue. It is al ...
New Mustang Story
The basic principle of differentiation applies to all categories of life and business.As a young man, my first goal after getting a decent job was to save and buy the car of my dreams, a 1968 Mustang ...